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  • Dr. Kwan Man Ching Canice 關文晶博士

    BBA(Hons) HKBU, MPhil HKBU, PhD CUHK
    Tel: 27686151

    Biography

    Dr. Canice Kwan is currently an Assistant Professor of Global Business and Marketing at the Open University of Hong Kong and a visiting professor at Lingnan (University) College, Sun Yat-sen University. In 2016, Dr. Kwan obtained her PhD in Marketing at Chinese University of Hong Kong. Her research covers a diversity of domains and areas in consumer behaviors and marketing, ranging from human decision making to information processing. Her works have been published in leading marketing journals such as Journal of Consumer Research and Journal of Consumer Psychology. She was also granted the best paper award in some major conferences such as America Marketing Association (AMA) Summer Educator Conference. 

     

    Teaching Areas & Research Interests

    • Consumer Behavior
    • Judgement and Decision Making
    • Visual Marketing
    • Advertising

    Academic & Professional Experience

    Selected Publications

    Book Chapters

    • Xu, Q., Kwan, C. M., & Zhou, X. (2020). Helping Yourself before Helping Others: How Sense of Control Promotes Charitable Behaviors. Journal of Consumer Psychology, DOI: 10.1002/jcpy.1163.

    Journal Articles

    • Kwan, C. M., Dai, X., & Wyer Jr, R. S. (2017). Contextual Influences on Message Persuasion: The Effect of Empty Space. Journal of Consumer Research, 44(2), 448-464, DOI: 10.1093/jcr/ucx051.
    • Hugh, T., Chan, A., Lam, H., Wong, A. & Kwan, C. M. (2018). AmorePacific Hong Kong: Marketing Korean Beauty Products. Ivey ID: 9B18A027. London, Canada: Ivey Publishing.

    Selected Professional & Community Services

      Modified Date: Sep 03, 2020
      Edit Profile

      Home > People > Dr. Kwan Man Ching Canice 關文晶博士

      Dr. Kwan Man Ching Canice 關文晶博士

      BBA(Hons) HKBU, MPhil HKBU, PhD CUHK

      Assistant Professor
      Lee Shau Kee School of Business and Administration

      Email: mckwan@ouhk.edu.hk
      Tel: 27686151

      Biography

      Dr. Canice Kwan is currently an Assistant Professor of Global Business and Marketing at the Open University of Hong Kong and a visiting professor at Lingnan (University) College, Sun Yat-sen University. In 2016, Dr. Kwan obtained her PhD in Marketing at Chinese University of Hong Kong. Her research covers a diversity of domains and areas in consumer behaviors and marketing, ranging from human decision making to information processing. Her works have been published in leading marketing journals such as Journal of Consumer Research and Journal of Consumer Psychology. She was also granted the best paper award in some major conferences such as America Marketing Association (AMA) Summer Educator Conference. 

       

      Teaching Areas & Research Interests

      • Consumer Behavior
      • Judgement and Decision Making
      • Visual Marketing
      • Advertising

      Academic & Professional Experience

      Selected Publications

      Book Chapters

      • Xu, Q., Kwan, C. M., & Zhou, X. (2020). Helping Yourself before Helping Others: How Sense of Control Promotes Charitable Behaviors. Journal of Consumer Psychology, DOI: 10.1002/jcpy.1163.

      Journal Articles

      • Kwan, C. M., Dai, X., & Wyer Jr, R. S. (2017). Contextual Influences on Message Persuasion: The Effect of Empty Space. Journal of Consumer Research, 44(2), 448-464, DOI: 10.1093/jcr/ucx051.
      • Hugh, T., Chan, A., Lam, H., Wong, A. & Kwan, C. M. (2018). AmorePacific Hong Kong: Marketing Korean Beauty Products. Ivey ID: 9B18A027. London, Canada: Ivey Publishing.

      Selected Professional & Community Services

        Modified Date: Sep 03, 2020
        Edit Profile

         
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