•      About OUHK     

  •      Admissions     

  •      Academics     

  •     Administration    

  •      Library     

  •     Research    

  • Dr. Tang Kit Yee Ailie 鄧潔宜博士

    BBA CityU, PhD PolyU
    Tel: 27686177

    Biography

    Dr. Ailie K.Y. Tang has published in several SSCI Journals such as California Management Review, Business Horizons, International Journal of Production Economics, and Business Strategy and The Environment. She received the Emerging Economies Young Researcher Award from the Production and Operations Management Society. She was the sole winner of this award from Australasia in 2010.

    Actively participating in research, she is the principal investigator of the FDS project titled ‘A Study of Examining Cognitive Determinants and Conative Behaviors of Users in Gaming Apps” (Project Reference No.: UGC/FDS12/B01/17; 24 months; Amount awarded by RGC: HK$ 676,378). She was also the Co-Investigator in a project titled “Evaluation of Green Practices for Grocery Retailers in Hong Kong and the Policy Implications for Sustainable Development” in the Public Policy Research Funding Scheme (Project Reference No.: 2014.A6.053.15B; 12 months; Funding: HK$294,400).  

    Teaching Areas & Research Interests

    • Consumer Behaviour
    • Marketing Communications
    • Behavioral Marketing in Mobile Apps

    Academic & Professional Experience

    Aug 2013 - Dec 2018 Assistant Professor, Centennial College, Hong Kong 

    Selected Publications

    Journal Articles

    • Tang, A.K.Y. (2019). A systematic literature review and analysis on mobile apps in m-commerce: Implications for future research. Electronic Commerce Research and Applications, 37(September–October), 100885.
    • Tang, A.K.Y. (2017). Key Factors in the Triumph of Pokémon GO. Business Horizons, 60(5), 725-728.
    • Tang, A.K.Y., Lai, K.H., Cheng, T.C.E. (2016). A multi-research-method approach to studying environmental sustainability in retail operations. International Journal of Production Economics, 171(3), 394-404.
    • Prajogo, D., Tang, A.K.Y., & Lai, K.H. (2014). The diffusion of environmental management system and its effect on environmental management practices, International Journal of Operations & Production Management, 34(5), 565-585.
    • Tang, A.K.Y., Lai, K.H., & Cheng, T.C.E. (2012). Environmental Governance of Enterprises and their Economic Upshot through Corporate Reputation and Customer Satisfaction, Business Strategy and the Environment, 21(6), 401-411.
    • Lai, K.H., Cheng, T.C.E, & Tang, A.K.Y. (2010). Green Retailing: Factors for Success, California Management Review, 52(2): 6-31.

    Modified Date: Sep 03, 2020
    Edit Profile

    Home > People > Dr. Tang Kit Yee Ailie 鄧潔宜博士

    Dr. Tang Kit Yee Ailie 鄧潔宜博士

    BBA CityU, PhD PolyU

    Assistant Professor
    Lee Shau Kee School of Business and Administration

    Email: atang@ouhk.edu.hk
    Tel: 27686177

    Biography

    Dr. Ailie K.Y. Tang has published in several SSCI Journals such as California Management Review, Business Horizons, International Journal of Production Economics, and Business Strategy and The Environment. She received the Emerging Economies Young Researcher Award from the Production and Operations Management Society. She was the sole winner of this award from Australasia in 2010.

    Actively participating in research, she is the principal investigator of the FDS project titled ‘A Study of Examining Cognitive Determinants and Conative Behaviors of Users in Gaming Apps” (Project Reference No.: UGC/FDS12/B01/17; 24 months; Amount awarded by RGC: HK$ 676,378). She was also the Co-Investigator in a project titled “Evaluation of Green Practices for Grocery Retailers in Hong Kong and the Policy Implications for Sustainable Development” in the Public Policy Research Funding Scheme (Project Reference No.: 2014.A6.053.15B; 12 months; Funding: HK$294,400).  

    Teaching Areas & Research Interests

    • Consumer Behaviour
    • Marketing Communications
    • Behavioral Marketing in Mobile Apps

    Academic & Professional Experience

    Aug 2013 - Dec 2018 Assistant Professor, Centennial College, Hong Kong 

    Selected Publications

    Journal Articles

    • Tang, A.K.Y. (2019). A systematic literature review and analysis on mobile apps in m-commerce: Implications for future research. Electronic Commerce Research and Applications, 37(September–October), 100885.
    • Tang, A.K.Y. (2017). Key Factors in the Triumph of Pokémon GO. Business Horizons, 60(5), 725-728.
    • Tang, A.K.Y., Lai, K.H., Cheng, T.C.E. (2016). A multi-research-method approach to studying environmental sustainability in retail operations. International Journal of Production Economics, 171(3), 394-404.
    • Prajogo, D., Tang, A.K.Y., & Lai, K.H. (2014). The diffusion of environmental management system and its effect on environmental management practices, International Journal of Operations & Production Management, 34(5), 565-585.
    • Tang, A.K.Y., Lai, K.H., & Cheng, T.C.E. (2012). Environmental Governance of Enterprises and their Economic Upshot through Corporate Reputation and Customer Satisfaction, Business Strategy and the Environment, 21(6), 401-411.
    • Lai, K.H., Cheng, T.C.E, & Tang, A.K.Y. (2010). Green Retailing: Factors for Success, California Management Review, 52(2): 6-31.

    Modified Date: Sep 03, 2020
    Edit Profile

     
    Accessibility | Privacy policies | Terms and policies | Webmaster
    © 2020 by The Open University of Hong Kong. All Rights Reserved.
    Site Map Site map
    About OUHK
    President's Message
    Vision & Mission
    History
    Strategic Plan
    Governance & Organization
    Principal Officers
    Honorary Graduates & University Fellows
    Facts & Figures
    Publications
    Academics
    School of Arts and Social Sciences
    Lee Shau Kee School of Business and Administration
    School of Education and Languages
    School of Nursing and Health Studies
    School of Science and Technology
    Li Ka Shing School of Professional and Continuing Education (LiPACE)
    Administration
    Educational Technology and Development Unit
    Finance and Facilities Management Unit
    Human Resources Unit
    Information Technology Unit
    Library
    Mainland and International Affairs Office
    OUHK Shenzhen Office
    Public Affairs Unit
    Quality Assurance Office
    Registry
    Research Office
    Student Affairs Office
    Admissions
    Research Postgraduate Programmes
    Postgraduate Programmes
    Postgraduate Programmes (Part-time)
    Undergraduate Programmes
    Undergraduate Programmes (Part-time)
    Sub-degree Programmes
    Sub-degree Programmes (Part-time)
    Continuing Professional Development (CPD) Programmes
    Programmes from LiPACE
    Annual Review 2017-2018
    Choose your study programme
    Events Calendar
    Giving to OUHK
    Information for
    Prospective Students
    Current Students
    Alumni
    Tutors
    Staff
    Media
    Jockey Club Home Health Watch Programme
    Library
    Media coverage
    Motto: Disce, Progredere, Crea
    Open Learning Resources
    iTunes U
    Knowledge for All
    OpenLink
    OUHK Great Speakers Series
    Policies
    Accessibility
    Privacy policies
    Terms and policies
    Research
    Research Office (RO)
    IRITS  IROPINE  IIBG   PSPRC  RIBILT  RIDCH
    RGC Funded Projects
    Institutional Repository
    Other Funded Research Projects
    Staff Publications
    Research Degree Programmes
    External Research Funding
    Internal Research Funding
    External Funding for Development Project
    Site Search
    Social Media
    Facebook
    YouTube Channel
    Instagram
    Student Life & Support
    Students' Achievements
    Switch on to e-materials
    Useful Information
    Adverse weather arrangements
    Campus location
    Job Openings
    Contact us
    Telephone: (852-2711-2100)
    Facsimile: (852-2715-0760)
    Email: info@ouhk.edu.hk
    View the videos of Full-time Face-to-face Undergraduate Programme selected seminars
    Web for All
    Webmaster
    Back To Top