Programme Structure and Content
 Students pursuing this programme must successfully complete 60 credits* as follows:


40 credits from compulsory courses:


IB B890F

International Management Strategy (10)


IB B891F

International Marketing Strategy (10)


IB B894F

Management Issues for Global Managers (10)



Contemporary Issues in Marketing (10)





20 credits from the following elective courses:


DB B877F

Digital Marketplace and Analytics (10)



Strategy (10)


* The credit value is given in brackets at the end of the course title.


Students pursuing the MGBMF programme through Pathway 1 must complete the 40 credits from compulsory courses. (For details of Pathway 1, please refer to the Entry Requirements.)


In addition to the 60 credits (or 80 credits for Special Entry Route or 40 credits for Pathway 1), students will need to complete additional courses required by the School after assessing their academic backgrounds, results in the admission tests, language proficiency and other relevant factors in order to facilitate effective learning of Master’s degrees in business-related areas. The specific requirements will be stipulated in the offer letter.

Maintained by: Lee Shau Kee School of Business & Administration( )
Modified Date: Apr 25, 2021