Programme Structure (Year 3 Entry)

Students have to obtain a total of 80 credits of compulsory core courses:
 
Year 3 (40 credits)
Course
Credits
AMVE A303BF
Cinematic Sound Design
5
CAMD A203BF
Advertising and Publication Design
5
CAMD A300F
New Media Culture
5
CAMD A301BF
Media and Advertising Writing
5
CAMD A302F
Advertising for Digital Media
5
CAMD A303BF
Multi Camera Studio Production Workshop
5
CAMD A304F
Web Design and Interactive Media
5
PHTO A201BF
Photography and Visual Culture
5
 
Year 4 (40 credits)
Course
Credits
CAMD A305BF
Exhibition Design and Event Planning
5
CAMD A306F
Museum Studies
5
CAMD A307BF
Video Production Workshop: E-Advertising
5
CAMD A308BF
Media Law, Policy and Ethics
5
CAMD A309BF
Cultural Identities and Advertising
5
CAMD A310F
Strategic Media Planning
5
CAMD A400BF
Advertising Media Project
10
 

Maintained by: School of Arts & Social Sciences ( as@ouhk.edu.hk )
Modified Date: Jan 04, 2017